Detroit

Keep that Jargon Away

By Vanessa Denha Garmo with Ashourina Slewo I was sitting a meeting with clients and commented about a social media post being a teaser? Then I said something about B-roll. I quickly realized I was using media jargon that seemed foreign to my clients. Sitting among professionals like yourself, you may use jargon and not think twice about it and that’s okay. You are all in the same or similar profession, jargon is just another facet of your vocabulary. Keep it in that clique, though, because it has no place in your content! There could be a number of reasons [...]

By |2018-02-07T16:46:54+00:00February 6th, 2018|Blog|Comments Off on Keep that Jargon Away

When You Don’t Know Your Own Story!

It often amazes me when I start talking to people and potential clients and I hear these impactful stories that they don’t realize are stories.  I start to ask a series of questions as I would as a reporter and often what surfaces are stories that have not been told. The reason so many people don’t know they have a story to tell or stories, is because no one has asked them the right questions. When meeting with potential consultants, you need to pay attention to the questions they ask and if they identify a story about your or your [...]

By |2018-01-25T20:07:31+00:00July 22nd, 2017|Blog|Comments Off on When You Don’t Know Your Own Story!

Crime Remains King While Positive PR Plays the Pawn in Detroit’s Comeback Swing

Strategically Speaking: A Blog by Denha Media Group It’s the Monday after the Grand Prix and just a couple of days following the Mackinac Policy Conference, and my morning scan of the media was a breaking news story that is a strong reminder that Detroit cannot escape it’s number one problem ­– crime. Crime will always over shadow any positive PR. It’s the old adage that if bleeds it leads and boy have we been bleeding. The first Twitter feed I read that morning was from Tom Jordan and WWJ: “Police investigate Triple Murder on City’s West Side.” [...]

By |2018-01-25T20:34:57+00:00June 7th, 2016|Blog|Comments Off on Crime Remains King While Positive PR Plays the Pawn in Detroit’s Comeback Swing

The Incredibly Shrinking Newsroom

Strategically Speaking: A Blog by Denha Media Group It is a decade-old saga that continues here in Metro Detroit — the incredibly shrinking newsroom. Three Detroit television reporters are just the latest causalities in the downsizing trend we have seen in news over the last decade. Soon to be off the air are Murray Feldman, Jason Carr and Lee Thomas; they are all leaving FOX 2 News, and it doesn’t appear to be a personal decision. Contracts are up and they won’t be renewed, according to reports. Feldman is FOX 2’s “money man.” He’s been reporting and anchoring at the [...]

By |2018-02-06T18:36:36+00:00March 29th, 2016|Blog|Comments Off on The Incredibly Shrinking Newsroom
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