Communicating through a Crisis
“Sooner or later comes a crisis in our affairs, and how we meet it determines our future happiness and success. Since the beginning of time, every form of life has been called upon to meet such crisis.” – Robert Collier
Planning ahead is vital. Our team approach to managing a crisis allows clients to maintain their integrity and reputation. Clients could be faced with various types of crisis situations. Critical situations could include industrial accidents, death on the premises, food-borne illnesses and environmental pollution, boycotts, strikes and corporate fraud.
- We will team up with legal and financial advisors to work through situations that threaten the future of the client’s company or career. We approach the situation with candor, honesty, sensitivity and careful planning.
- We will create a crisis management game plan that could be used in the event of a crisis situation
- We will draft speaking points and comments as well as serve as a company spokesperson
- We reevaluate the effects of the crisis and assist the client in moving forward after facing this situation by putting strategic communication plans in place